That there are enough options but not so much merchandise that it's overwhelming. And that there are people there to help choose things that are perfectly tailored to me!
The person who helped me was awesome! Very patient and helpful.
More engaged customer service-not just reading from the ipad. Asking if we really care abut the info on the ipad before just reading it off and not engaging the customer. I've always thought your customer service to be off--too geeky and not empathetic.
I really appreciated the time the shop assistant took to explain everything to me, answer my questions, and show me the products. At no point did I feel rushed to make a decision. The person who helped me was able to pull up the foot scan that I had done earlier this year at a different fleet feet store, and although they were not able to find my previous purchase in the system, they offered me a 15% discount for the reoccurring purchase.
I love the FF store in Capitol Hill so much. I moved to Seattle many years ago just as I was ramping up running and training on regular basis. Suddenly it made sense to seek out a specialty store to find better fitting shoes and gear. However, as a clueless amateur, I was intimidated and wanted to find a store that was welcoming and understanding about my silly questions. The minute Brian took over and turned the shop into a Fleet Feet, the south end rejoiced! It's an awesome community store - the employees are incredible (Dan is an awesome manager) and the shop is stocked with great stuff. I look forward to each visit and while I may spend an embarrassing amount in the store, I am absolutely committed to supporting this local business. I can always buy my shoes for less, or use online discount retailers, but it doesn't give me the same satisfaction as walking into FF and feeling like I'm in the company of friends. Thanks to Brian and everyone for making the store a mecca of happiness!