It’s just very easy to use the gym. I feel like I can run in for a 20-30 minute workout. The equipment I want to use is always available. I feel no pressure around the experience at all. Makes me more likely to keep going.
Good machines, good vibes, never too crowded. One suggestion, however. You have duplicates of some machines, but the one that is sometimes not available for a long time is the Pec Fly/Rear Delt. It's a popular machine and of course offers two exercises, so people tend to spend a long time on it. If you have a chance to add another of these machines it would be helpful.