The cleanliness of the gym is the major draw for me. Sadly, though, much of the entertainment equipment (i.e. televisions on equipment) are broken and an irritant.
Proximity to my house and the new weights. I must let you know that lately, I have noticed that the front desk staff just sit and keep going over their phones and not looking up to say hi and not refilling the paper towels. That is not good, some of us sweat a lot and don’t want our sweat dripping all over the floor.