- products are good quality
- the staff are friendly and helpful
- Matt is so knowledgeable and helpful. Helped me with my first road shoes + pedals. Very passionate
product wise I liked the ability to customize my bike to aluminum frame, but your highest end components in either XT or SHRAM. No other manufacturer seems to give your range of customization.
the guys at Trek London are all super knowledgeable and keen to help. Rare for me to talk to three different staff (sales, manager and tech) and think they are all amazing. Culture there must be strong.
I called first, who ever I talked to was helpful and not in a rush to get me off the phone. Went into store got the exact bike I wanted was helped out right away. Very friendly would go back 100%